Triangle Sales & Marketing Council

The Triangle Sales and Marketing Council (TSMC) was formed on April 2, 1993 by both the Home Builders Associations of Raleigh-Wake County and Durham, Orange & Chatham Counties. It is affiliated with the National Association of Home Builders (NAHB) and National Sales and Marketing Council (NSMC).

The TSMC was named the best Sales and Marketing Council in the Country for 1997, 2000, 2001, 2004, 2009, 2010, 2011, 2012, 2013, and 2016.

Education. ​This council offers professional educational training through the Institute of Residential Marketing (IRM), Certified New Home Sales Professional (CSP), Advanced CSP, speakers, special seminars and other programs. Call 919-233-2033 for upcoming class dates.

Big Give BACK. Over the last several years, the Triangle Sales and Marketing Council has participated in a variety of community service projects including Operation Coming Home, the Salvation Army Women’s Shelter, CANstruction, and April’s Angels. ​In addition, each November we have held the Big Give which was originally added to our breakfast program as a way to help those in our industry through rough times. Beginning in November 2016, we combined those efforts to form the Big Give BACK.

Breakfasts & Events. The TSMC provides an effective forum for the exchange of ideas with local, regional, and national experts in the sale and marketing of new homes, and recognizes member’s professional achievements in sales and marketing excellence through a variety of award programs. The monthly meetings and opportunities for committee involvement offer an interchange of ideas that become a valuable tool in your professional life.

Sales Performance Awards. TSMC Members are encouraged to enter Sales Performance Awards.

MAME Awards.
The council recognizes member's professional achievements in sales and marketing excellence through a variety of award programs, including the Major Achievements in Marketing and Excellence (MAME) Awards. The MAME Awards is annual event that is recognized throughout the industry and the Triangle area. These prestigious awards mirror the National Sales and Marketing Council’s Awards (part of the National Association of Home Builders (NAHB)), and have established themselves as the Academy Awards of new homes sales and marketing. Check out the 2024 MAME Call for Entries here. The 2024 MAME Awards will be held on Friday, May 3, 2024 at the Raleigh Convention Center.

TSMC Mentorship Program. Mentorship is such an important part of our business and our career. Our connections in our industry and at The Triangle Sales and Marketing Council add depth to our careers.  The aim of this program is to connect professionals that want to grow in their career with seasoned professionals that can help them shine. From structured monthly meetings to the “as needed” call, the results from focusing on your career will ensure success for everyone involved.

National Sales & Marketing Council. The NSMC helps builders sell more homes more effectively. The council provides training, offers awards and recognition programs, and provides sales and marketing tools to members. National members receive a free subscription to the NSMC’s award-winning Sales and Marketing Ideas magazine. This bi-monthly publication contains over 50 pages of articles, tips, and recommendations by our industry’s leading sales and marketing experts. In addition, members of the TSMC participate frequently in community service projects during the year.